Slatterys Restaurant
I have collaborated with a social media team where our plan was to work with a small local business to focus on their social media. We help identify problems and suggest oppurtunities to build a better image and better out reach techniques to consumers. It was my first project focusing solely on the social media. It was interesting and beneficial experience as I've strengthened my abilities as a communications professional.
Identity Brand
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Slattery’s was founded in 1934; first as a bar.
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facilities include 3 rooms; a large horseshoe bar, a main dining room and a what they call a “Terrace room”,which is an outdoor seating area that can hold up to 20 guests.
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The cuisine of the Slattery’s restaurant is the original bar and grill with the variety of having breakfast, lunch and dinner time frame.
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The restaurant and bar captures different kinds of groups depending on the occasion and the room.
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No matter which room or the kind group is presented, the mission of the Slattery’s restaurant and bar is to provide full service hospitality.
Concept Sheet
Strategy
create a stronger presence of their social media platform
SEO (Search Engine Optimizer)
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See how their search engine presence is presented and
identify the problem areas
Action Plan
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Redesign and construct the Facebook page
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Creating a prototype of an instagram accounts
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Establish a relationship with Fitchburg/conversations with community, patronsshould create a professional instagram with one employee trained and in-charge
establish instagram account to connect with patrons
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Use the pictures from the website to the social media platform
emphasize the specialties from the menu
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A time frame used to have frequent post on the social media platform : 2-3 times a week
sample posts for the instagram profile involving with the service and types of food they provide.